This is an effort created as a global movement for children, especially those in Africa who are orphaned and need treatment for their illnesses. Their mission of supporting African communities is evident in the organization’s logo, which is colored in a golden yellow and orange, and features the continent map of Africa and a child looking up at their mother, simultaneously. This is an effective logo that represents the company’s vision, which is one of the leading initiatives towards the bettering of youth’s lives worldwide.